
Danica Patrick, professional race car driver and star of those Go Daddy commercials that make no sense is launching her own fragrance.
The brunette speed demon is getting in line to hawk smelly water with Usher, Britney, Mariah Carey, Queen Latifiah, Jessica Simpson, Gwen Stefani, Victoria and David Beckham, Jennifer Lopez, Paris Hilton, Sarah Jessica Parker, P. Diddy (or Sean Combs, Puffy or Sean John), Andy Roddick, Derek Jeter, Eva Longoria Parker, Halle Berry, Rhianna, Jay Z, Kanye West, Tim McGraw, Faith Hill, Michael Jordan, Shania Twain, Kimora Lee Simmons, Celine Dion (Belch) Raven Simone, Reese Witherspoon, Patrick Dempsey, Your Mom, My Dad....
Do famous people think we want to smell like them, or rather whatever some company chemist concocted and slapped their name on? Who is wearing these perfumes and colognes? And who cops up to wearing "Celine Dion's Notes" when a co-worker asks: "What the ef is that smell?" And you say "Oh, thats me. Its the signature scent of the only the best vocalist in the world. I have all of her albums, even the ones in French!"
I don't even want to be tortured by the sound of Celine Dion, let alone smell her.
The Street.com thinks that you may not have to endure the stench of celebrity much longer. While fragrances sales on the whole dropped, it seems that famous actors and singers aren't selling like they used to. The scents of the famous reached close to $3 million this year as compared to $8million in 2005.
And what seems to be more interesting to me, is that when these perfumes and potions were blindly tested on focus groups, they actually liked the scents more. That means if they knew they were smelling Eau de Rudy Replacement by Raven Simone they would be less likely to buy it.
And now, The Go Daddy Racer Chick by Danica Patrick, which I'm assuming smells like drooling, Busch beer-soaked, tobacco-chewing NASCAR dudes and burnt rubber will be promoted every where from fashion and beauty magazines to race events.
I suppose if I were to talk about famous people scents in a positive way, they probably do smell better than just any person, like say myself, creating their own perfume. My "eau de toilet" would most likely smell like cigarettes, boredom and self deprecation. Oh and lavender. I like lavender.


Well it's a good thing that there are no Walmarts in NYC, because really where else would that be sold?